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Case study: Sustainability at High-Speed

Date of publication: September 27, 2023

Catalogue: Congress 2023

Authors: Anders Braekken, Jordi Crespo, Oscar Santamaria

Abstract:

In 2022 IRYO was created, Spain?s first private high-speed rail operator, partnering with Air Nostrum, Globalvia and Trenitalia, it has become one of the best options to get around the Peninsula. In just six months iryo has achieved a clear positioning differentiating itself from its competitors through: 

Anders Braekken

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Jordi Crespo

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Oscar Santamaria

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Braekken, Crespo and Santamaria (2023a, September 27). Case study: Sustainability at High-Speed . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/sustainability-higher-margin-opportunities-economic-crises