Back

Leveraging storytelling in a digital world

Date of publication: July 17, 2020

Catalogue: Webinars 2020

Authors: Richard Krevolin, Dinesh Ramchandani, Anila Shrivastava

Abstract:

We are like fish and stories are the water we swim in without ever even thinking about it.

So spend an hour with a master teacher, Prof. Richard Krevolin, and start thinking about the stories you are telling.

Prof. Krevolin will take us on a deep dive into the world of narratives, how they are constructed, and how you can use them to more compellingly engage and communicate.

Richard Krevolin

Author

This is a long description of some author details.

Dinesh Ramchandani

Author

This is a long description of some author details.

Anila Shrivastava

Author

This is a long description of some author details.

This could also be of interest:

Videos

Empowering digital storytelling for good

Catalogue: Congress 2018

Authors: Justine Lukas, Rebecca Lim

 

September 23, 2018

×

Citation

Lukas and Lim (2018a, September 23). Empowering digital storytelling for good. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/empowering-digital-storytelling-for-good


Research Papers

China's mega-app as a storytelling medium

Catalogue: Global Qualitative 2016: The Business Value of Intelligent Stories

Author: Jerry Clode

 

November 16, 2016

×

Citation

Clode, J. (2016a, November 16). China's mega-app as a storytelling medium. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/china-s-mega-app-as-a-storytelling-medium


Research Papers

Storytelling with international millionaires

Catalogue: Congress 2008: Frontiers

Authors: Sarah Hamburger, Patricia Lawry

 

September 26, 2008

×

Citation

Hamburger and Lawry (2008a, September 26). Storytelling with international millionaires. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/storytelling-with-international-millionaires


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Krevolin, Ramchandani and Shrivastava (2020a, July 17). Leveraging storytelling in a digital world. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/storytelling-with-international-millionaires