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Research papers

The question of requisite random test evaluation in written surveys

Following a series of investigations undertaken into the methods of written surveys by the authors, this argument can be viewed as correct only up to a certain point. When written surveys are entailed , the requisite degree of evaluation is dependent...

Catalogue: The European Marketing Research Review 1969
Authors: K. M. Bolte, H. J. Richter
August 1, 1969
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Citation

Bolte and Richter (1969a, August 01). The question of requisite random test evaluation in written surveys. ANA - ESOMAR. Retrieved May 19, 2024, from


https://ana.esomar.org/documents/the-question-of-requisite-random-test-evaluation-in-written-surveys