Author: "Gerardo González

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Research papers

Transforming Lives, Transforming Times

Catalogue: Trust and Transformation
Companies: Netquest, PSYMA
Date: July 30, 2021
Authors: Gerardo González, Alejandra Medina

Videos

Deconstructing the media market, constructing a new way to measure ad efficiency

Catalogue: Insights Festival 2020
Companies: Netquest, The Nielsen Company, Facebook
Date: September 14, 2020
Authors: Gerardo González, Miguel Anaya, Pamela González