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Author: "Gerhard Zacharias

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January

Year

1947

Month

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Year

2021

Author: "Gerhard Zacharias

Research papers

Making the editorial matter of medical magazines more attractive

Catalogue: Seminar 1983: Publishing A Better Product

Date: November 23, 1983

Authors: Ilse Meier, Gerhard Zacharias

Research papers

Media mappings as instruments in media-planning

Catalogue: Seminar 1980: Media Measurement And Media Choice

Date: June 15, 1980

Author: Gerhard Zacharias