Author: "Jorge García-González
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Research papers
How to avoid the pitfalls of multi-country research
Catalogue: Latin America 2005
Date: October 23, 2005
Author: Jorge García-González
Research papers
The crossroads for Latin American researchers
Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Date: October 24, 2004
Author: Jorge García-González
Research papers
The ten commandments for a successful merger and acquisition in marketing research
Catalogue: ESOMAR Congress 2003: Management, Accountability and Research
Date: September 14, 2003
Author: Jorge García-González
Research papers
The future of the industry in the region
Catalogue: Latin America 2003
Date: May 4, 2003
Author: Jorge García-González
Research papers
Establishing the value of a brand
Catalogue: Latin America 2002
Date: May 12, 2002
Author: Jorge García-González
Research papers
