Author: "Mohamed Wafai

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Research papers

Egyptian consumers

Catalogue: MENAP Forum 1996: Pressure On Profit
Date: March 1, 1996
Authors: Jehan El-Tigi, Mohamed Wafai

Research papers

Selling beyond belief

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Date: January 1, 1994
Authors: Mohamed Wafai, Jehan El-Tigi

Research papers

Localization versus standardization of global advertising

Catalogue: ESOMAR Conference 1992: The Opportunity Factors To Business Success In The Post War Middle East
Date: June 15, 1992
Authors: Jehan El-Tigi, Mohamed Wafai