Author: "Peter B. Mooney

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Research papers

Foreword

Catalogue: Seminar 1971: Below-The-Line Activities
Date: June 15, 1971
Author: Peter B. Mooney

Research papers

Using research in organising a conference programme

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Company: Kantar
Date: September 1, 1970
Authors: Lorne James Rothman, Peter B. Mooney, Elizabeth Fallaw

Research papers

Can informant claims on product purchase made at an interview be used for media planning?

Catalogue: ESOMAR Congress 1968
Date: June 15, 1968
Authors: Simon Broadbent, Peter B. Mooney

Research papers

The tour operator's point of view

Catalogue: Seminar 1967: Travel and Tourism
Date: June 15, 1967
Author: Peter B. Mooney