Author: "Philip Wade

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Research papers

Market intelligence in the vehicle supply chain

Catalogue: ESOMAR/EMAC Symposium 1996: Research Methodologies For 'The New Marketing'
Date: November 1, 1996
Author: Philip Wade

Research papers

Informing companies

Catalogue: Seminar 1993: Marketing And International Research
Date: June 15, 1993
Author: Philip Wade

Research papers

Perspectives on the conference

Catalogue: ESOMAR International Automotive Marketing Conference 1992
Date: June 15, 1992
Author: Philip Wade

Research papers

Panel discussion: Design and marketing

Catalogue: ESOMAR International Automotive Marketing Conference 1992
Date: June 15, 1992
Authors: Patrick Le Quément, Philip Wade, Daniel Bachelet, Gianpiero Benevolo, Richard Brookes, Lorne D. McMillan

Research papers

Relearning customer service at the U.S. auto dealer

Catalogue: Seminar 1987: Strategies For Service Management
Company: JD Power
Date: June 15, 1987
Author: Philip Wade

Research papers

A consumer model of the European car market

Catalogue: AMA/JMRA/JMA/ESOMAR Conference 1983: Strategic Planning
Date: June 15, 1983
Authors: Philip Wade, Ronu K. Majumder