Author: "Yves Evrard

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Research papers

Consumer satisfaction as a marketing decision making tool for public transportation (French)

Catalogue: ESOMAR Congress 1986: Anticipation And Decision Making
Company: Kantar
Date: June 15, 1986
Authors: Michel Barjanski, Yves Evrard

Research papers

Consumer satisfaction as a marketing decision making tool for public transportation

Catalogue: ESOMAR Congress 1986: Anticipation And Decision Making
Company: Kantar
Date: June 15, 1986
Authors: Michel Barjanski, Yves Evrard

Research papers

Causal modelling in marketing (French)

Catalogue: ESOMAR Congress 1984: What We Have Learned From The Recession
Date: June 15, 1984
Author: Yves Evrard

Research papers

Causal modelling in marketing

Catalogue: ESOMAR Congress 1984: What We Have Learned From The Recession
Date: June 15, 1984
Author: Yves Evrard

Research papers

Multivariate data analysis and consumer behaviour

Catalogue: ESOMAR Congress 1982: Fitting Research To Turbulent Times
Date: June 15, 1982
Author: Yves Evrard

Research papers

Consumer satisfaction as a social indicator

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making
Date: June 18, 1980
Author: Yves Evrard

Research papers

From data collection to data analysis

Catalogue: Seminar 1977: Ways And New Ways Of Data Collection
Date: November 1, 1977
Authors: Patrick Le Maire, Yves Evrard

Research papers

The role and function of multivariate methods of data analysis in marketing information systems

Catalogue: Seminar 1977: Marketing Management Information Systems
Date: June 15, 1977
Authors: Yves Evrard, Patrick Le Maire

Research papers

Measurement of subjective well-being and its implications on socio-political decisions (French)

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Date: June 15, 1977
Authors: Yves Evrard, Denis Lindon

Research papers

Measurement of subjective well-being and its implications on socio-political decisions

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Date: June 15, 1977
Authors: Yves Evrard, Denis Lindon

Research papers

Perception of magazines

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Authors: Yves Evrard, Jacques Obadia

Research papers

Some problems associated with the use of multidimensional scaling (French)

Catalogue: ESOMAR Congress 1975: Quality In Research
Date: August 1, 1975
Authors: Bernard Dubois, Yves Evrard