Catalogue: "Papers 1992: How To Endure In The Durables Industry?"

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Research papers

Using retail and consumer data to forecast when a growing market will peak

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Company: GfK
Date: June 15, 1992
Author: Gary Lamb

Research papers

To be or not to be durable

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Company: Philips International
Date: June 15, 1992
Author: Nico van der Zanden

Research papers

The dilemmas of the durables researcher

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Date: June 15, 1992
Author: David Hawkins

Research papers

The development of a wallpaper stripper

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Date: June 15, 1992
Author: Des Hassell

Research papers

Technofear: Its influence on the design of consumer durable P products

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Date: June 15, 1992
Authors: Sean Ennis, Colin Mc Gilvray

Research papers

Looking over your shoulder

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Date: June 15, 1992
Author: Julian Boulding

Research papers

Identifying the difference in usage and buying behaviour of consumer durables in Europe

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Date: June 15, 1992
Authors: Roger Wyss, Yves Marbeau

Research papers

How to take strategic options in the car industry for the year 2000

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Company: RISC S.A.
Date: June 15, 1992
Author: Bruno Colin

Research papers

Audio- video- electro

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Company: Nielsen
Date: June 15, 1992
Authors: Jean-Pierre Depasse, Raimund Gfrerer

Research papers

A new approach to measuring the customer's relationship with the brand

Catalogue: Papers 1992: How To Endure In The Durables Industry?
Date: June 15, 1992
Author: Roger S. Parkyn