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Wendt, F. (1972a, June 15). Market segmentation and target groups . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/market-segmentation-and-target-groups-
Meckelborg, E. (1971a, June 15). Combining dissonance theory to product space constructs. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/combining-dissonance-theory-to-product-space-constructs
Lok, J. N. (1971a, June 15). Report-back from working group II. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/report-back-from-working-group-ii
Clark, D. A. (1970a, September 01). Looking beyond the immediate market. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/looking-beyond-the-immediate-market
Ragnitz and Ungureanu (1970a, September 01). How to use market segmentation for determining new product ideas?. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/how-to-use-market-segmentation-for-determining-new-product-ideas-
Strnadova, M. (1970a, June 15). The importance of market segmentation in market research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-importance-of-market-segmentation-in-market-research
Durand, J. (1970a, June 15). Market segmentation. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/market-segmentation
Levy and Jarvis (1970a, June 15). The attitude of Israeli doctors towards domestic vis-a-vis imported drugs . ANA - ESOMAR. Retrieved September 27, 2024, from
Baillet, J. (1970a, June 15). Conclusion. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/conclusion-717