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Adam and Laurent (1990a, September 01). Readership moods with French news magazines. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/readership-moods-with-french-news-magazines
Adam and Laurent (1990a, September 01). Readership moods with French news magazines (French). ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/readership-moods-with-french-news-magazines-french-
Adam and Parfitt (1965a, June 15). A new method for measuring advertising effectiveness. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/a-new-method-for-measuring-advertising-effectiveness