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van Eunen and B.V. (1995a, September 01). Interviewing for market and opinion research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/interviewing-for-market-and-opinion-research
Hamilton and B.V. (1989a, September 01). What is market research?. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/what-is-market-research-