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Cottrell, R. J. (1993a, June 15). Proactive relationship management. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/proactive-relationship-management
Pauli, J. (1993a, June 15). From crunching numbers to adding value. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/from-crunching-numbers-to-adding-value
Wolfe, O. H. (1993a, June 15). International research and the need to better communicate across cultures. ANA - ESOMAR. Retrieved September 27, 2024, from
Meacci and Houweling (1993a, June 15). A model for single source measurement of external customer satisfaction. ANA - ESOMAR. Retrieved September 27, 2024, from
Cramphorn, M. F. (1992a, June 15). Are there bounds on brand equity?. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/are-there-bounds-on-brand-equity-
Paltschik and Storbacka (1992a, June 15). Monitoring the customer base to achieve profitability. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/monitoring-the-customer-base-to-achieve-profitability
Parkyn, R. S. (1992a, June 15). A new approach to measuring the customer's relationship with the brand. ANA - ESOMAR. Retrieved September 27, 2024, from
Standen and Castellani (1992a, June 15). Customer satisfaction management in the banking sector. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/customer-satisfaction-management-in-the-banking-sector
McConochie and Peacock (1992a, June 15). Motivating the active-meter panelist. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/motivating-the-active-meter-panelist