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Punj, Smart and Brookes (2004a, March 01). What does 'new' mean?. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/what-does-new-mean-
Stein and Rodepeter (2004a, March 01). Brand contribution of car body types in the premium automotive market. ANA - ESOMAR. Retrieved September 27, 2024, from
Pietrowski, Harper and Vijayendra (2004a, March 01). Effective prioritisation of things gone wrong for maximising satisfaction improvement. ANA - ESOMAR. Retrieved September 27, 2024, from
Winter and Sands (2004a, March 01). Why shift to customer experience measurement seated in brand values rather than process delivery?. ANA - ESOMAR. Retrieved September 27, 2024, from
Deveaux, Farrell and McLoughlin (2004a, March 01). A new model for assessing brand health. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/a-new-model-for-assessing-brand-health