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Research papers

Stuck in Neutral

This paper challenges our perceptions of innovation and invites researchers to view consumers through a new lens. It argues we are not living in an age of innovation and that a plateau has likely been reached. It introduces the concept of an...

Catalogue: North America 2024 - Innovation
Author: Damian Loscher
Company: IPSOS
July 5, 2024
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Citation

Loscher, D. (2024a, July 05). Stuck in Neutral . ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/stuck-in-neutral-


Videos
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Citation

Javel Flores, E. (2024a, April 24). Research Got Talent . ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/research-got-talent-


Videos
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Citation

Cilley et al. (2024a, April 24). The Human Kaleidoscope. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/the-human-kaleidoscope-12401


Videos
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Citation

Garcia-Garcia, M. (2024a, April 24). Methodological Mosaic. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/methodological-mosaic-12412


Videos
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Citation

Breda, Pagani, Rico Navas and Garcia-Garcia (2024a, April 24). Methodological Mosaic. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/methodological-mosaic


Videos
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Citation

Garcia-Garcia, M. (2024a, April 24). Colorful Conversations on AI. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/colorful-conversations-on-ai


Research papers

Inspiring Conscious Consumption

The invitation: Let's talk about possibilismIn this era of ecological fragility and social transformation, the marketing arena is on the cusp of a paradigm shift. "Promoting Sustainable Lifestyles in Colombia through Shopping" is not just a title; it...

Catalogue: Latin America 2024
Authors: Lucas Lopez Lince, Juan David Giraldo Ruiz
Companies: IPSOS, Grupo Exito
April 24, 2024
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Citation

Lopez Lince and Giraldo Ruiz (2024a, April 24). Inspiring Conscious Consumption. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/inspiring-conscious-consumption


Research papers

Revolutionising Product Testing and Optimisation with Artificial Intelligence

What do a driverless car, a drone delivering a package at the top of a skyscraper, a robotic instrument performing surgery and a robot amusing the elderly all have in common with each other? Artificial intelligence! As a unique combination of science...

Catalogue: Asia Pacific 2023 - Innovation
Authors: Hoshang Dotiwala, Jason Cohen
Companies: IPSOS, NielsenIQ
November 22, 2023
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Citation

Dotiwala and Cohen (2023a, November 22). Revolutionising Product Testing and Optimisation with Artificial Intelligence. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/revolutionising-product-testing-and-optimisation-with-artificial-intelligence


Webinars

Polling the 2024 US election

What's it about?The November 2024 American presidential election might be historic: Two Presidents, Joe Biden and Donald Trump in a rematch of 2020. Faced with criticism following that election and the emergence of extreme right and left voters,...

Catalogue: Webinars 2023
Authors: Jean-Marc Leger, Kathy Frankovic, Clifford Alexander Young, David Lauter, John Anzalone, Bill McInturff
Companies: Leger, IPSOS, Los Angeles Times, Public Opinion Strategies, Impact research
November 8, 2023
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Citation

Leger et al. (2023a, November 08). Polling the 2024 US election. ANA - ESOMAR. Retrieved September 27, 2024, from


https://ana.esomar.org/documents/polling-the-2024-us-election