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Atakbek and Brown (1998a, October 20). Looking East, looking West. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/looking-east-looking-west
Ephron, E. (1998a, October 20). The case of the near-sighted bombardier. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-case-of-the-near-sighted-bombardier
Dierks and Wild (1998a, October 20). Benefits of radio advertising. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/benefits-of-radio-advertising
Weibel, E. (1998a, October 20). Improving multi country media planning. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/improving-multi-country-media-planning
Spittler, J. Z. (1998a, October 20). Untangling the confusion of TV scheduling theories. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/untangling-the-confusion-of-tv-scheduling-theories
Lemer and Lokker (1998a, October 20). Data standardization, data warehousing and data mining. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/data-standardization-data-warehousing-and-data-mining
Raimondi, D. (1998a, September 01). Media research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/media-research-5326
Danaher, P. J. (1998a, June 15). Should Melrose place be relocated? . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/should-melrose-place-be-relocated-
Donius and von Gonten (1998a, June 15). Effectiveness of television advertising exposure for packaged goods brands. ANA - ESOMAR. Retrieved September 27, 2024, from