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Parfitt, J. (1975a, August 01). Tailor-made panels combining the advantages of ad-hoc survey and consumer panel methods. ANA - ESOMAR. Retrieved September 27, 2024, from
Parfitt, J. (1972a, June 15). A general summary of the types of panels in use, their common characteristics and some of the technical considerations involved in their operation. ANA - ESOMAR. Retrieved September 27, 2024, from
Parfitt, J. (1971a, June 15). The application of panel techniques to promotion measurement. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-application-of-panel-techniques-to-promotion-measurement
Parfitt and McGloughlin (1968a, June 15). The use of consumer panels in the evaluation of promotional and advertising expenditures. ANA - ESOMAR. Retrieved September 27, 2024, from
Parfitt, J. (1967a, August 01). How accurately can product purchasing behaviour be measured by recall at single interview?. ANA - ESOMAR. Retrieved September 27, 2024, from
Adam and Parfitt (1965a, June 15). A new method for measuring advertising effectiveness. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/a-new-method-for-measuring-advertising-effectiveness
Parfitt, J. (1965a, June 15). The uses of consumer panels for media research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-uses-of-consumer-panels-for-media-research