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den Boon, A. K. (2002a, June 13). Media performance indicators . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/media-performance-indicators-
Ware, B. C. (2002a, June 13). Pay for attention, not for impressions . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/pay-for-attention-not-for-impressions-
Czaia, U. (2002a, June 13). Print monitor . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/print-monitor-
Widman and Vogelius (2002a, June 13). Daily reach using SMS . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/daily-reach-using-sms-