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Agostini and Brulé (1991a, June 15). Marketing communication and consumer involvement. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/marketing-communication-and-consumer-involvement
Queirós, L. (1991a, May 05). MARKSEL . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/marksel-
Queirós, L. (1991a, May 05). MARKSEL (Portuguese). ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/marksel-portuguese-
Gordon, W. (1990a, June 15). The map is not the territory. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-map-is-not-the-territory-3538
Simmons and Azalbert (1990a, June 15). The application of catastrophe theory to help predict the outstanding new product. ANA - ESOMAR. Retrieved September 27, 2024, from
Ramsay, B. (1990a, June 15). The challenges and opportunities for new product development in the FMCG industry. ANA - ESOMAR. Retrieved September 27, 2024, from
van Westendorp, P. H. (1989a, September 01). NSS target monitor. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/nss-target-monitor
Ryan, M. (. (1989a, September 01). The role of research in corporate restructuring. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-role-of-research-in-corporate-restructuring
Hofmeyr, J. (1989a, June 15). Mobilizing values to slice up the market. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/mobilizing-values-to-slice-up-the-market