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Rushton, A. M. (1982a, June 15). The balance of power in a marketing channel. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-balance-of-power-in-a-marketing-channel
Leach and Hannah (1980a, June 15). Posters. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/posters
Pfifferling, J. (1980a, June 15). Childrens' TV consumption . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/childrens-tv-consumption-
Rohrbach, B. (1979a, October 01). How to solve innovation problems systematically. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/how-to-solve-innovation-problems-systematically
Weihs, E. (1976a, June 15). Possibilities for use of a new multivariant analysis method (German). ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/possibilities-for-use-of-a-new-multivariant-analysis-method-german-
Weihs, E. (1976a, June 15). Possibilities for use of a new multivariant analysis method. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/possibilities-for-use-of-a-new-multivariant-analysis-method
McAnally, P. (1975a, August 01). Range and assortment policies. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/range-and-assortment-policies
Wind, Le Maire and Douglas (1972a, September 01). Selection of global target markets. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/selection-of-global-target-markets
Frost, W. A. (1970a, June 15). The development of a technique for measuring the reactions of general practitioners to mailing pieces and journal advertisements . ANA - ESOMAR. Retrieved September 27, 2024, from