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Cockayne, J. H. (1975a, February 01). The creative role of research in developing new marketing opportunities . ANA - ESOMAR. Retrieved September 27, 2024, from
Dunning, W. A. (1974a, December 04). Predicting product performance on the basis of consumer opinions. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/predicting-product-performance-on-the-basis-of-consumer-opinions
Crépy, A. (1974a, December 04). Psychological problems relative to the coordination and gathering the efforts of leaders in the woman's ready-to-wear field. ANA - ESOMAR. Retrieved September 27, 2024, from
Steur and Dinjens (1974a, September 01). Research for the non-household market for goods and services. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/research-for-the-non-household-market-for-goods-and-services
Westwood and Hayes (1974a, September 01). The baptism of the trade off model in Europe . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-baptism-of-the-trade-off-model-in-europe-
Arnott and Rodnight (1974a, September 01). Public policy and measuring the 'open-ended' situation. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/public-policy-and-measuring-the-open-ended-situation
Broadbent and Segnit (1974a, September 01). Clustering by product usage. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/clustering-by-product-usage
Miln, Stewart-Hunter and Marchant (1974a, September 01). The telephone in consumer research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-telephone-in-consumer-research
Flack, M. (1974a, September 01). Research for public transport investment. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/research-for-public-transport-investment