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Yasuda and Spence (1999a, June 15). Putting market research at the heart of the media planning process. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/putting-market-research-at-the-heart-of-the-media-planning-process
Motta and D' Imperio Lima (1998a, June 15). The sniffer concept and its possibilities in data collection. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-sniffer-concept-and-its-possibilities-in-data-collection
Santos, N. G. (1997a, June 15). From the survival consumer to the citizen consumer (Portuguese). ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/from-the-survival-consumer-to-the-citizen-consumer-portuguese-
Santos, N. G. (1997a, May 01). From the survival consumer to the citizen consumer . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/from-the-survival-consumer-to-the-citizen-consumer-
de Andrade and Ferrari (1996a, June 15). Pay television. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/pay-television
D' Imperio Lima and Motta (1996a, June 15). The "sniffer". ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-sniffer-
Mariño and Arnaldo (1995a, May 01). Evolution of mass media and the measurements of its audience in Latin America. ANA - ESOMAR. Retrieved September 27, 2024, from
Riley and Yasuda (1995a, May 01). Understanding how advertising works and implications for measurement of its effectiveness. ANA - ESOMAR. Retrieved September 27, 2024, from
D' Imperio Lima and Lobl (1992a, September 01). Communicating in Latin America. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/communicating-in-latin-america