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Litman, Winfield and O'Connor (2022a, February 25). PepsiCo?s quest for digital insights adoption. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/pepsico-s-quest-for-digital-insights-adoption
Burge and Morales Donde (2021a, October 01). How to optimize and scale research operations to make winning decisions. ANA - ESOMAR. Retrieved September 27, 2024, from
Schardt, Earle and Litman (2021a, March 25). PepsiCo's quest to democratize knowledge. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/pepsico-s-quest-to-democratize-knowledge
Henning, Johnson and Canin (2020a, July 08). Theory and back again: A researcher's tale. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/theory-and-back-again-a-researcher-s-tale