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, A. (1999a, February 01). Revue Française du Marketing 1999 (N. 172). ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/revue-fran-aise-du-marketing-1999-n-172-
Koschler and Merz (1995a, June 15). Sport sponsorship in isolation versus its integration into classical advertising. ANA - ESOMAR. Retrieved September 27, 2024, from
McLellan, I. (1987a, November 25). Sports coverage in daily newspapers. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/sports-coverage-in-daily-newspapers
Hansen, J. (1987a, November 25). Using sources of readership data for editorial research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/using-sources-of-readership-data-for-editorial-research
Till, W. (1982a, June 15). Sporting activities . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/sporting-activities-