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Rédier and McClure (2007a, November 14). Let the product talk. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/let-the-product-talk
Mynarski, S. (1989a, September 15). Informativeness of product characteristics and their dimensional scaling. ANA - ESOMAR. Retrieved September 27, 2024, from
Boin, P. (1985a, June 15). The integration of research into product management. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-integration-of-research-into-product-management
Thorpe and McGoldrick (1975a, August 01). The retail marketing problem. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-retail-marketing-problem