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Elganady, M. (1990a, September 01). Using advertising research in the 1990's, putting the horse in front of the cart. ANA - ESOMAR. Retrieved September 27, 2024, from
Hoffmann, M. (1990a, June 15). The post-socialist consumer. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-post-socialist-consumer
Naples, M. J. (1990a, June 15). Foreword . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/foreword-
Smith, A. (1990a, June 15). Examining the communication properties of interlinked print and television advertisements. ANA - ESOMAR. Retrieved September 27, 2024, from
Bartos , R. (1990a, June 15). Founding the fathers of advertising research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/founding-the-fathers-of-advertising-research
B.V., A. (1990a, January 01). ARF criteria for marketing and advertising research . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/arf-criteria-for-marketing-and-advertising-research-
B.V., A. (1990a, January 01). Focus groups. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/focus-groups
B.V., A. (1990a, January 01). The first 50 years of the advertising research foundation . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-first-50-years-of-the-advertising-research-foundation-
Pfleiderer and Luke (1989a, September 15). Some of the knowledge gained from 10 years experience of advertising monitoring in the building society market in Nordrhein-Westfalen. ANA - ESOMAR. Retrieved September 27, 2024, from