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Brant and Smith (1992a, June 15). The role of the salesforce in strategic marketing. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-role-of-the-salesforce-in-strategic-marketing
Metzger, G. D. (1992a, June 15). SRI/CONTAM methodological research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/sri-contam-methodological-research
Cheng and Dubow (1991a, September 08). Measuring customer satisfaction . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/measuring-customer-satisfaction-
Avendaño, Carreras and de Jaén Sánchez (1991a, May 05). The measuring of quality of the telephone services in Spain. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-measuring-of-quality-of-the-telephone-services-in-spain
Avendaño, Carreras and de Jaén Sánchez (1991a, May 05). The measuring of quality of the telephone services in Spain (Spanish). ANA - ESOMAR. Retrieved September 27, 2024, from
Le Bras and Hervio (1988a, June 15). Theoretical and practical difficulties encountered in setting up a European data bank in the field of telecommunications. ANA - ESOMAR. Retrieved September 27, 2024, from
Shewey, Roberts and Mullen (1987a, October 26). A model to forecast the demand for a new telephone service. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/a-model-to-forecast-the-demand-for-a-new-telephone-service
Free, C. (1987a, June 15). Developing a service strategy. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/developing-a-service-strategy
Bon and van Doorn (1987a, June 15). Some results and experiences of a new consumer panel technique. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/some-results-and-experiences-of-a-new-consumer-panel-technique