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Evans, D. (2020a, September 14). The new brand-perception battleground. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-new-brand-perception-battleground
Tobaccowala and Key (2020a, July 30). How to measure brand purpose at the speed of culture. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/how-to-measure-brand-purpose-at-the-speed-of-culture
Zaepfel, Hennes and Guinaudeau (2019a, November 10). iFactor. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/ifactor
Kuehne, M. (2019a, November 10). Answers not analytics. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/answers-not-analytics
Kuehne, M. (2019a, November 10). Answers not analytics. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/answers-not-analytics-10854
Zaepfel and Guinaudeau (2019a, November 10). iFactor. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/ifactor-10852
Zhang, C. (2019a, November 04). Beyond Qual and Quant. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/beyond-qual-and-quant-10971
Zhang, C. (2019a, June 27). Beyond Qual and Quant. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/beyond-qual-and-quant
Jain, R. (2019a, June 27). Implementing The new generation of customer experience (CX) analytics. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/implementing-the-new-generation-of-customer-experience-cx-analytics