The results has been filter on Tags containing Media Exposure.
ANA has found 24 results for you, in
1225 ms.
Currently showing results 1 to 9.
Didn’t find what you were looking for? Try the Advanced Search!
Philport and Godbeer (1992a, June 15). In-home scanning and people meters: Information enhancement or respondent overload?. ANA - ESOMAR. Retrieved September 27, 2024, from
Raffoul, A. (1992a, June 15). Adults and young teenagers. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/adults-and-young-teenagers
Zimmer, K. (1991a, June 15). From media exposure to spot ratings. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/from-media-exposure-to-spot-ratings
Rubens, W. S. (1990a, June 15). TV coverage of the 1992 Summer Olympics in Barcelona. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/tv-coverage-of-the-1992-summer-olympics-in-barcelona
Speetzen, R. (1988a, September 01). Quality of exposure and advertising effectiveness. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/quality-of-exposure-and-advertising-effectiveness
Broadbent, S. (1984a, June 15). Spending research money . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/spending-research-money-
Stoessl and Hatley (1982a, June 15). Techniques for targeting television advertising to product users. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/techniques-for-targeting-television-advertising-to-product-users
Segnit and Broadbent (1980a, June 15). Area tests and consumer surveys to measure advertising effectiveness . ANA - ESOMAR. Retrieved September 27, 2024, from
Speetzen and Wenzel (1980a, June 15). The quality of magazine and tv exposures. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-quality-of-magazine-and-tv-exposures