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Newson-Smith, N. (1986a, August 01). Desk research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/desk-research
Vassiliou and Kaimakis (1986a, June 15). Problem solving in industrial marketing research in the Middle East. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/problem-solving-in-industrial-marketing-research-in-the-middle-east
Spackman, N. (1981a, June 15). Researching the market for new publications. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/researching-the-market-for-new-publications
Rode, F. A. (1980a, June 15). Application of primary surveys and desk research to media planning . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/application-of-primary-surveys-and-desk-research-to-media-planning-
Gregory, W. (1969a, June 15). Researching research the market for TV commercials pre-testing. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/researching-research-the-market-for-tv-commercials-pre-testing