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Appel, Wendt, Barker and Mitchell (1996a, June 15). EMS, the way ahead. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/ems-the-way-ahead
Weber and de Panafieu (1996a, June 15). Brand evaluation in a cross-cultural context. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/brand-evaluation-in-a-cross-cultural-context
Colombo and Standen (1996a, June 15). Communication. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/communication
Baglioni Hadjigavriel, A. R. (1996a, March 01). Customer value strategies . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/customer-value-strategies-
Menneer, P. (1995a, July 01). Radio audience measurement systems across Europe. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/radio-audience-measurement-systems-across-europe
Becker and Baker (1995a, June 15). Pioneering in Central European markets. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/pioneering-in-central-european-markets
Caller and Byfield (1995a, June 15). Implications of changing influences on consumers for transnational brand management and communications. ANA - ESOMAR. Retrieved September 27, 2024, from
De Wilde, Bowditch and Fitall (1995a, June 01). Through the looking glass. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/through-the-looking-glass
Haerpfer and Zeilhofer (1995a, April 01). Household-portfolios of micro economic behaviour in post communist societies. ANA - ESOMAR. Retrieved September 27, 2024, from