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Research papers

Alchemy!

In medieval times people sought a universal elixir. They failed, just as modern insighters fail if we proselytise one approach is ‘the future’. We search for truth through data – but history tells us there is no universal...

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Author: Fiona Blades
Company: MESH Experience
November 11, 2018
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Citation

Blades, F. (2018a, November 11). Alchemy!. ANA - ESOMAR. Retrieved May 23, 2024, from


https://ana.esomar.org/documents/alchemy--9439


Research papers

Supplier-client collaboration make MR better place

Whit this paper the author intends to introduce the initiatives of MR 2.0 (Marketing Research 2.0), the voluntary group of professionals, to illustrate a case of collaboration between suppliers and clients, hoping to inspire similar initiatives in...

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence
Author: Naoki Takahashi
Company: Nissan Motor Co.
May 13, 2018
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Citation

Takahashi, N. (2018a, May 13). Supplier-client collaboration make MR better place. ANA - ESOMAR. Retrieved May 23, 2024, from


https://ana.esomar.org/documents/supplier-client-collaboration-make-mr-better-place-9288


Magazines

Revue Française du Marketing (Septembre 2012)

En ces jours de rentrée scolaire pour certains, universitaire pour d'autres, professionnelle enfin pour tous, permettez-moi de vous souhaiter le meilleurpour les mois qui viennent. Paradoxal et peut-être suspect, me direzvous, à l'heure...

Catalogue: ADETEM: Revue Française du Marketing
Author: ADETEM
Company: ADETEM
September 1, 2012
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Citation

, A. (2012a, September 01). Revue Française du Marketing (Septembre 2012). ANA - ESOMAR. Retrieved May 23, 2024, from


https://ana.esomar.org/documents/revue-fran-aise-du-marketing-septembre-2012-