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Tjellesen, D. (1987a, June 15). A comparison between internal and external market surveys. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/a-comparison-between-internal-and-external-market-surveys
Samrén, I. (1987a, June 15). Service strategies in practice. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/service-strategies-in-practice
Brousse, J. . (1987a, June 15). Services are men affairs marketing through. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/services-are-men-affairs-marketing-through
Mascitti, J. (1987a, June 15). Strategies for service management. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/strategies-for-service-management
Free, C. (1987a, June 15). Developing a service strategy. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/developing-a-service-strategy
Hyttfors, G. (1987a, June 15). Service development in Swedish service companies. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/service-development-in-swedish-service-companies
von Bahr, L. (1985a, June 15). The importance of service management when entering into competition with other sectors. ANA - ESOMAR. Retrieved September 27, 2024, from