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Van Rijn, Van Everdingen, Risseeuw and Masurel (1996a, November 01). Customer focus in a service context . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/customer-focus-in-a-service-context-
Kyziridis, Saren and Tzokas (1996a, November 01). Sales management . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/sales-management-
Guibert, N. (1996a, November 01). Buyer-seller relationship . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/buyer-seller-relationship-
Pinijarom and Cooper (1996a, November 01). The role of qualitative research in Asia. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-role-of-qualitative-research-in-asia
Heilbrunn, B. (1996a, September 01). Consumption values and brand attachment. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/consumption-values-and-brand-attachment
Lees, C. (1996a, June 15). The interactive consumer. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-interactive-consumer
Paramore, J. (1996a, May 01). Financial service, brand realities . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/financial-service-brand-realities-
Bairfelt and Richards (1995a, June 15). From customer satisfaction to customer segmentation. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/from-customer-satisfaction-to-customer-segmentation
Fletcher, Retejum and Godwin (1995a, June 01). The detailed evaluation and analysis of the cardiovascular market in Russia. ANA - ESOMAR. Retrieved September 27, 2024, from