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Smith, A. (1976a, March 01). A study of the effects of printing quality on the readers' perceptions of magazine advertisements. ANA - ESOMAR. Retrieved September 27, 2024, from
Leeflang, P. S. (1975a, August 01). The allocation of shelf space over article groups. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-allocation-of-shelf-space-over-article-groups
Pilditch, J. (1969a, August 01). Design as a function of marketing. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/design-as-a-function-of-marketing