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de Baillon, I. C. (2005a, March 01). Do new digital media change deeply ingrained behaviors in European digital consumers?. ANA - ESOMAR. Retrieved September 27, 2024, from
van den Driest and Stienstra (2004a, November 28). Pro-search. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/pro-search
Passikoff and Weisler (2004a, September 19). Driving automotive sales: Audience medium valuation (AMV). ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/driving-automotive-sales-audience-medium-valuation-amv-
Perkins and Buckley (2004a, September 19). Becoming cultural architects. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/becoming-cultural-architects
Khandelwal, Boyd and Greenberg (2004a, September 19). Closed-loop marketing solution for CPG online advertising. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/closed-loop-marketing-solution-for-cpg-online-advertising
Calder and Malthouse (2004a, June 15). Qualitative effects of media on advertising effectiveness. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/qualitative-effects-of-media-on-advertising-effectiveness
Tedesco and Kidd (2004a, June 14). Modeling the power of "word of mouse". ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/modeling-the-power-of-word-of-mouse-
Garlick and Hodgson (2003a, October 26). The science of getting heard. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-science-of-getting-heard
Braun and Scope (2003a, September 14). Does it pay to invest in customer satisfaction? . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/does-it-pay-to-invest-in-customer-satisfaction-