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Rosen, M. (1994a, May 01). Out-of-home television viewing. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/out-of-home-television-viewing
Klebe, S. (1994a, May 01). Consumer target groups and their viewing behaviour. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/consumer-target-groups-and-their-viewing-behaviour
Kaye, J. (1994a, May 01). The USS6 billion question: What will viewers view in 2001?. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-uss6-billion-question-what-will-viewers-view-in-2001-
Du Plessis, E. (1994a, May 01). Understanding and using likeability. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/understanding-and-using-likeability
den Boon, A. K. (1994a, May 01). The reliability of television audience ratings. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-reliability-of-television-audience-ratings
Schiavone, N. P. (1994a, May 01). Quality methods, quality results! . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/quality-methods-quality-results-
Rizkallah, F. (1994a, January 01). Bringing the TV meters to the Gulf. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/bringing-the-tv-meters-to-the-gulf
Neumann, T. (1994a, January 01). Who is watching?. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/who-is-watching-
Schmies and Wildner (1993a, June 15). Advertising quality and market share. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/advertising-quality-and-market-share