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Plummer and Phillips (2003a, June 18). Do you know what's driving your brand? . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/do-you-know-what-s-driving-your-brand-
Baker and Mouncey (2002a, September 22). New consumer marketing . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/new-consumer-marketing-
Brookes, R. (2000a, June 15). Editorial. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/editorial
Goodyear, M. (1999a, September 01). The evolution of marketing. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-evolution-of-marketing-5540
James, C. (1997a, October 22). From Rugrats to Spice Girls . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/from-rugrats-to-spice-girls-
O'Driscoll, A. (1997a, June 15). Changing 'deliveryscapes' in marketing. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/changing-deliveryscapes-in-marketing
Kitchen, P. (1997a, June 15). For now we see through a glass darkly. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/for-now-we-see-through-a-glass-darkly
Alford, G. (1996a, November 01). Marketing in Asia . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/marketing-in-asia-
Connell and Lowe (1996a, November 01). Grounded theory . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/grounded-theory-