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Veeneklaas, J. (1987a, September 01). The next decade . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-next-decade-
Holmes and West (1986a, June 15). Finding the secret formula that can sell a brand worldwide. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/finding-the-secret-formula-that-can-sell-a-brand-worldwide
Barnard, P. D. (1986a, June 15). The branding of international research. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-branding-of-international-research
Aizawa, K. (1986a, June 15). Our struggle to penetrate the Japanese market and how we attained success. ANA - ESOMAR. Retrieved September 27, 2024, from
Holló, G. (1985a, June 15). The changing role of fairs and exhibitions as marketing forums in East-West economic relations. ANA - ESOMAR. Retrieved September 27, 2024, from
Berács and Papadopoulos (1985a, June 15). Extending the geographic scope of research to Eastern European shortage economies. ANA - ESOMAR. Retrieved September 27, 2024, from
Chahine, J. (1984a, June 15). Assessing worldwide market potential through on-line data banks. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/assessing-worldwide-market-potential-through-on-line-data-banks
Winter and Martin (1983a, June 15). Is 'taste' international. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/is-taste-international
Britt, S. H. (1980a, June 15). Standardising advertising for the international market . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/standardising-advertising-for-the-international-market-