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Maier and Bitoun (1999a, September 01). Semiotics for strategic forecasting. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/semiotics-for-strategic-forecasting
Spangenberg and Liebregts (1999a, September 01). Mapping strategic options for the Dutch consumer association. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/mapping-strategic-options-for-the-dutch-consumer-association
Rice and Hofmeyr (1999a, September 01). The impact of consumers' commitment to existing brands on new product launch strategies. ANA - ESOMAR. Retrieved September 27, 2024, from
Cohen, M. (1999a, September 01). Using market research to enhance corporate innovation. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/using-market-research-to-enhance-corporate-innovation
Nurmi and Nurmilaukas (1999a, June 15). Helping newspapers compete with electronic media. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/helping-newspapers-compete-with-electronic-media
Friend and Stapylton-Smith (1999a, June 15). Through the eyes of children. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/through-the-eyes-of-children
Bosley, R. (1999a, June 15). Evaluating how radio station listeners use a radio station. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/evaluating-how-radio-station-listeners-use-a-radio-station
Furlanetto and Ceriani (1999a, June 15). The value of women's magazines for advertisers. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/the-value-of-women-s-magazines-for-advertisers
Schantz and Lewandowski (1999a, March 01). A global approach to marketing mix optimisation . ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/a-global-approach-to-marketing-mix-optimisation-