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Cohen and Gadd (1995a, September 01). Virtual reality shopping simulation for the modern marketer. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/virtual-reality-shopping-simulation-for-the-modern-marketer
Giannetto, G. (1995a, June 15). Virtual buying. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/virtual-buying
Needel, S. P. (1995a, January 01). Marrying marketing research and virtual reality. ANA - ESOMAR. Retrieved September 27, 2024, from
https://ana.esomar.org/documents/marrying-marketing-research-and-virtual-reality
Ortt and Loosschilder (1994a, September 01). The effect of the realism of product representations on the validity of consumer evaluations. ANA - ESOMAR. Retrieved September 27, 2024, from