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Webinars

The opportunity for UX research

Interest in User Experience (UX) is growing but the research needed to support good user experiences is often conducted by designers, developers, and product managers with little or no knowledge of research fundamentals.Even for market researchers,...

Catalogue: Webinars 2020
Author: Michaela Mora
Company: Relevant Insights
December 8, 2020
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Citation

Mora, M. (2020a, December 08). The opportunity for UX research. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/the-opportunity-for-ux-research


Webinars

Key global trends impacting the practice of market research with an awarding-winning case study on automation

Our world is constantly changing, and insights professionals everywhere are faced with the ongoing challenge to adapt our methods and approaches to change with it. In this webinar, you will hear first about some of the key dimensions of that change...

Catalogue: Webinars 2019
Authors: Jackie Lorch, Samantha Bond, Reg Baker, Steliana Ifrim
Company: SKIM
July 25, 2019
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Citation

Lorch, Bond, Baker and Ifrim (2019a, July 25). Key global trends impacting the practice of market research with an awarding-winning case study on automation. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/key-global-trends-impacting-the-practice-of-market-research-with-an-awarding-winning-case-study-on-automation


Webinars

In pursuit of humans truths

The quality of answers we get are proportional not only to the quality of questions we ask, but how we ask them. Clients are facing unprecedented clutter, competition, complexity and consumer sophistication. Increasingly, qualitative research is...

Catalogue: Webinars 2018
Author: Dina El Sehrawy
May 4, 2018
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Citation

El Sehrawy, D. (2018a, May 04). In pursuit of humans truths . ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/in-pursuit-of-humans-truths-


Webinars

To beacon or not to beacon

The use of beacon and location triggering feedback is one of the latest trends and presents a great opportunity for Market Research organizations. Mobile panel apps using beacon and GPS technology are able to detect the location of a respondent...

Catalogue: Webinars 2016
Author: Miguel Ramos
June 15, 2016
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Citation

Ramos, M. (2016a, June 15). To beacon or not to beacon. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/to-beacon-or-not-to-beacon