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Research papers

Public opinion concerning television's coverage of politics

Politicians and broadcasters alike concerned that the balance of television coverage should be fair to all side's during elections and over those much longer periods between them. In the production of news and current affairs, the BBC's Charter and...

Catalogue: Seminar 1986: Opinion Polls
Author: Robert Towler
June 15, 1986

Research papers

The current situation of opinion polling round the world

A somewhat general survey of the condition of opinion polling round the world is reported. In Western Europe and the English speaking countries in particular they are firmly embedded, recognised and understood by politicians and journalists, together...

Catalogue: Seminar 1986: Opinion Polls
Author: Norman L. Webb
June 15, 1986

Research papers

The surprising Dutch elections Of May 21st 1986

The votes of slightly over 9,1 million Dutchmen for 2 out of 27 parties turned out different from what the samples of all pre-election surveys had told the researchers. All interest had been focussed on whether the governing coalition would keep or...

Catalogue: Seminar 1986: Opinion Polls
Authors: Ger C. Schild, Jan Stapel
Company: NIPO
June 15, 1986

Research papers

An alternative to voting intention questions in political polls

This paper shows the construction of a questionnaire designed to overcome the limitations of simple reliance on declared voting intention for predictive purposes in elections characterised by close competition, presence of controversial candidates,...

Catalogue: Seminar 1986: Opinion Polls
Authors: Neyza Furgler, Orjan Olsen
Company: IBOPE Inteligencia
June 15, 1986

Research papers

Attitudes of the public towards the opinion and marketing research profession, its usefulness, its dangers...

In the course of the last ten years, the opinion and market research activities have been increasingly threatened by data protection laws which did not take properly into account the role and the specificities of our profession. Regulations have been...

Catalogue: Seminar 1986: Opinion Polls
Author: Jean Quatresooz
June 15, 1986

Research papers

Reliability and sensitivity of research surveys

Elements of the design and operation of large scale surveys introduce sources of error not adequately dealt with in normal textbook formulae. Nevertheless, it is often possible by comparing the results of replicated surveys to arrive at objective and...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research
Author: Norman L. Webb
Company: Gallup International Association
June 15, 1983

Research papers

Research papers

Research papers

The voters between left and right

9 out of 10 voters can position themselves on a left / right semantic differential scale. Some 30% choose for the center position. The scale-positions largely explain party-choice in elections as well as perceptions of political entities such as...

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls
Author: Jan Stapel
Company: NIPO
June 15, 1980