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Research papers

The savings banks card in Sweden

This paper is a case description of the approximately ten years old development and introduction period of the Swedish savings banks card. It gives the background, describes the planning and results and also tells about some of the specific ways in...

Catalogue: Seminar 1985: Assessing And Improving The Quality Of Financial Services
Author: Göran Hyttfors
February 1, 1985
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Citation

Hyttfors, G. (1985a, February 01). The savings banks card in Sweden . ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/the-savings-banks-card-in-sweden-


Research papers

Research opportunities through technology

The use of technology has spawned opportunity rather than hindered the growth of researchers. A chain reaction of opportunities can originate from a handful of advancements. From my own experience at M/A/R/C and visiting other researchers, let me...

Catalogue: Seminar 1984: Are Interviewers Obsolete?
Author: George H. Harmon
June 15, 1984
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Citation

Harmon, G. H. (1984a, June 15). Research opportunities through technology. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/research-opportunities-through-technology


Research papers

An automated system of collecting point of sale information from record stores

Contrary to popular belief the 1960's, with the Beatles and the Rolling Stones, were not the boom era of the recorded music industry - this happened in the late 1970's. In 1978 retail sales of recorded music were £596 million (at 1983 prices) and...

Catalogue: ESOMAR Congress 1984: What We Have Learned From The Recession
Author: Malcom R. Mather
Company: Gallup International Association
June 15, 1984
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Citation

Mather , M. R. (1984a, June 15). An automated system of collecting point of sale information from record stores. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/an-automated-system-of-collecting-point-of-sale-information-from-record-stores


Research papers

Young people and credit institutes in West Germany

In 1983 "focus" in Munich carried out a psychological study "the automated bank". From this study and also from others we know that young people accept modern banking technology but they also want the personal contact with bank officials. This is...

Catalogue: Seminar 1984: Marketing To Children And Young Consumer
Author: Ulrike Hollmann
June 15, 1984
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Citation

Hollmann, U. (1984a, June 15). Young people and credit institutes in West Germany. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/young-people-and-credit-institutes-in-west-germany


Research papers

Why computerised financial reporting and consolidation systems?

Government regulations make it mandatory for all companies to publish their financial data on a periodic basis. Again presentation of the financial data have to conform to certain accounting standards and be approved by the certified public...

Catalogue: EFMA/ESOMAR Seminar 1982: How Research Can Help Financial Organisations Communicate Internally And Externally
Authors: K. S. Radhakrishnan, L. A. Soenen
June 15, 1982
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Citation

Radhakrishnan and Soenen (1982a, June 15). Why computerised financial reporting and consolidation systems?. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/why-computerised-financial-reporting-and-consolidation-systems-


Research papers

New international research technique "rings the bell" throughout Europe

This paper discusses the growth within the Netherlands in recent years of the use of telephone interview methods. This growth mirrors a similar development in the United States of America, where such interview techniques have long been established...

Catalogue: ESOMAR Congress 1981: Research For Profitability
Author: Maurice de Hond
August 1, 1981
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Citation

de Hond, M. (1981a, August 01). New international research technique "rings the bell" throughout Europe. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/new-international-research-technique-rings-the-bell-throughout-europe


Research papers

Opportunities created by the use of a computer

The two fundamental characteristics of the computer are selected and related to the market research analysis situation. To illustrate the first of these the whole area of education and communication is examined in the context of the use of a general...

Catalogue: ESOMAR/WAPOR Congress 1969
Author: Guy Sutcliffe
June 15, 1969
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Citation

Sutcliffe, G. (1969a, June 15). Opportunities created by the use of a computer. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/opportunities-created-by-the-use-of-a-computer