You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Joe Seydel.
ANA has found 3 results for you, in 147 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Visible success

The Office Products Market in Europe is characterised by a complex distribution structure and multiple sales channels. Up to seven layers of distribution for some consumable products add significantly to prices paid by the end user. Our client, a...

Catalogue: B2B Marketing Seminar 1994: Reengineering Of Traditional Market Research
Author: Joe Seydel
June 15, 1994

Research papers

A common language for assessing customer service in Europe

This paper is based on a case history of a customer service survey conducted for 3M Europe. 3M needed information to develop customer service strategies and tactics that could be applied right across Europe and across all markets. The survey was...

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Authors: Joe Seydel, Roy Haworth
September 1, 1990

Research papers

Dynamic research for a dynamic market

The paper describes the way in which Unigate, one of the worlds largest Dairy Companies, used continuous trade research in their most marketing orientated business sector - short life dairy products. The first half of the paper explains the company...

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Authors: Joe Seydel, G. S. Jacobs
Company: Nielsen
June 15, 1977