Resources Library by ANA

Data privacy matters

Join our expert guides from the ESOMAR Professional Standards team as they lead you through the most significant updates in the world of privacy and data protection, the impact this may have on your business and operations, and what this means for...

Catalogue: ESOMAR TV: Asia Pacific at Home

Author: Bianca Marcu

April 16, 2020

Country Market Research 2019: Thailand

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}The 2019 edition of the family of Country Market Research reports are individual extractions of the overarching Global Market Research report for selected countries. Like its global...

Catalogue: Global Market Research

Author: ESOMAR B.V.

October 17, 2019

The real story ends in Landfill

Unrequested and often unsuitable goods sent to humanitarian disaster zones, often classified as Unsolicited Bilateral Donations (UBDs), cause disruption. In June 2017, a project was launched to reduce the number of UBDs from Australia. At the time,...

Catalogue: Asia Pacific 2019

Author: Crawford Hollingworth

Company: The Behavioural Architects

May 22, 2019

Welcome to ESOMAR Asia Pacific 2018

Opening speech at the ESOMAR Asia Pacific Conference 2018.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence

Author: Arpapat Boonrod

May 23, 2018

King Bhumibol

Speech from Kreaovan and Kati Limapichat, InfoSearch Thailand.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence

Authors: Kati Limapichat, Kreaovan Limapichat

Company: InfoSearch Limited

May 13, 2018

LINE an Asian tech company

Keynote speaker: Ariya Banomyong, Managing Director at LINE Thailand.

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence

Author: Ariya Banonyong

May 13, 2018

Revolutionising Asia

With social media evolving ever more rapidly, influencing the way people communicate and business operates - the need to understand the emerging trends revolutionising social media, particularly in APAC, has never been greater.Through a unique...

Catalogue: Asia Pacific 2016: Get Connected!

Authors: Robert Fry, Jennifer Serrano, Michael Fegan, Bonnâe Ogunlade

Companies: Research Now SSI, VoxPopMe Ltd

May 19, 2016

Recall or re-enact?

How much of a role does the search engine play in the online purchasing journey? What about social media, cyber influencers, and the e-commerce sites?As part of HP's pursuit to understand the customer's digital footprint, HP embarked on a partnership...

Catalogue: Asia Pacific 2016: Get Connected!

Authors: Ng Chong Hin, Evelyn Chok, Jinyu Lim, Nidhi Khanwalkar, Hui Xin Cheah

Company: Consulting Group - Asia Insight Pte. Ltd.

May 19, 2016

Taking games seriously

The use of games as a part of the qualitative toolkit, contrasting their use in market research with user experience, service design and design thinking, is addressed in this paper. The relevance of games and potential in Asia-Pacific is showcased...

Catalogue: Asia Pacific 2016: Get Connected!

Authors: Lee Ryan, Satish Pai, Monica Cravenetya

Company: Deka Marketing Research

May 19, 2016