Resources Library by ANA

The Human Kaleidoscope

Catalogue: Latin America 2024

Author: Daniel Lagache

Company: PYRO

April 24, 2024

Brands Connect: The importance of peer networking and collaboration

Debuted at the ESOMAR Insights Festival 2020, our Brands Connect series continues with its next episode exploring with insights leaders working within brands and research using organisations the opportunities and challenges they see for their...

Catalogue: Brands Connect Series

Authors: Michelle Gansle, Raphael Meillat

Companies: Mars Wrigley, Nissan Motor Co.

November 4, 2020

Remaining human in a world of AI

This time, it will not be the AI winters we saw in the 1970s and 1990s, but a human winter, where the very relevance of human effort is being called into question. There is an irony inherent in this- developments in AI started to gain a strong...

Catalogue: Asia Pacific 2020 - Insights Festival

Author: Ramanathan Vythilingam

Company: Unilever

November 2, 2020

Remaining human in a world of AI

This time, it will not be the AI winters we saw in the 1970s and 1990s, but a human winter, where the very relevance of human effort is being called into question. There is an irony inherent in this- developments in AI started to gain a strong...

Catalogue: Asia Pacific 2020 - Insights Festival

Author: Ramanathan Vythilingam

Company: Unilever

November 2, 2020

The power of bad

Do we really remember the times we felt good more evocatively than the moments where we struggled? It's a question that goes to the heart of research and insight. Are we more likely to act on bad news or good? And if it's the former, how can we frame...

Catalogue: Insights Festival 2020

Authors: Leanne Tomasevic, Grant Feller

Companies: GF-Media, Truth Consulting

September 16, 2020

The power of bad

Do we really remember the times we felt good more evocatively than the moments where we struggled? It's a question that goes to the heart of research and insight. Are we more likely to act on bad news or good? And if it's the former, how can we frame...

Catalogue: Insights Festival 2020

Authors: Grant Feller, Leanne Tomasevic

Companies: GF-Media, Truth Consulting

September 15, 2020

Good health and well being: Public perceptions of Schizophrenia

Creating a difference to stop the stigmatization of mental health patients, a corporate social responsibility perspective - through the collaboration of a pharmaceutical company an NGO ad a Research Company.

Catalogue: Insights Festival 2020

Authors: Çigdem Penn, Elif Elkin, Haldun Soygur

Companies: , Abdi Ibrahim Otsuka Ilaç

September 15, 2020

Virtually happy

There is no doubt that technology has helped preserve some essential connections during the pandemic but these technologies can't replace aspects of social interactions such as impromptu watercooler chats and laughs and social touches. (the right...

Catalogue: Insights Festival 2020

Author: Stephanie Davies

Company: Laughology

September 14, 2020

Using the real behaviour behind Big Data to improve participant quality

We'll look at the psychology behind technology to show how big data is used to get closer to people's real behaviour. Brands use the wealth of information in digital footprints to reach consumers - we can use it to find the best people for research.

Catalogue: Fusion 2019

Authors: Hugh Carling, Patrick Fagan

Company: Liveminds

November 10, 2019