You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Education System.
ANA has found 21 results for you, in 3294 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The requirements of the marketing research process in marketing, and the way in which these requirements can be met by marketing educators

The author is responsible for marketing research courses which form part of Marketing degree and other courses in the University of Strathclyde at Glasgow in the U.K. The objectives of these research courses have to be decided in the light of the...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Author: John A. Bound
June 1, 1976
×

Citation

Bound, J. A. (1976a, June 01). The requirements of the marketing research process in marketing, and the way in which these requirements can be met by marketing educators. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-requirements-of-the-marketing-research-process-in-marketing-and-the-way-in-which-these-requirements-can-be-met-by-marketing-educators


Research papers

A procedure of establishing the educational needs in marketing implemented at the PMDI

The paper presents a procedure of establishing the educational needs of marketing, implemented at the Polish Management Development Institute, while preparing and running a series of the tailor-made seminars for the top managers of the Polish...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Author: Antoni S. Myszewski
June 1, 1976
×

Citation

Myszewski, A. S. (1976a, June 01). A procedure of establishing the educational needs in marketing implemented at the PMDI. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/a-procedure-of-establishing-the-educational-needs-in-marketing-implemented-at-the-pmdi


Research papers

Practical education in marketing

The purpose of this paper is to describe an experiment in Marketing Education for undergraduate and graduate students. The paper deals basically with an attempt to inject some of the flavour of the real business world into the Marketing curriculum,...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Authors: Sergio Barraza Picone, José María Ferré Trenzano
June 1, 1976
×

Citation

Barraza Picone and Ferré Trenzano (1976a, June 01). Practical education in marketing. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/practical-education-in-marketing


Research papers

A framework for the formulation of long-range educational policy in marketing

The paper argues that marketing education systems must be analysed and understood as open systems. Such a perspective focuses interest on the inter-relationship between system and environment, and in this paper, on the manner in which a system's...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Author: John A. Murray
June 1, 1976
×

Citation

Murray, J. A. (1976a, June 01). A framework for the formulation of long-range educational policy in marketing. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/a-framework-for-the-formulation-of-long-range-educational-policy-in-marketing


Research papers

Marketing in the undergraduate curriculum

It is paradoxical that while the introduction of Marketing into formal educational courses in the U.K. was at the sub-degree level, the present emphasis is now upon postgraduate and post experience courses. Indeed, many Marketing educators consider...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Author: Michael J. Baker
June 1, 1976
×

Citation

Baker, M. J. (1976a, June 01). Marketing in the undergraduate curriculum . ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/marketing-in-the-undergraduate-curriculum-


Research papers

Who should educate whom?

This paper considers the educational needs of market researchers and how they can best be employed to further the growth and prosperity of the profession as a whole,. It starts from the premise that market research is a practical business discipline...

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Author: Gerald de Groot
June 1, 1976
×

Citation

de Groot, G. (1976a, June 01). Who should educate whom? . ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/who-should-educate-whom-


Research papers

Round-table discussion

The participants should try to find a common understanding of what we mean by pharmaceutical education and training. The question needs some addition: education and training of market researchers or for marketing research, or in marketing research?...

Catalogue: Seminar 1975: Pharmaceutical Market Research For New Product Development
Authors: Alfred P. Cohen, Coen C. J. de Koning, David Monieson, Erich Werner
March 1, 1975
×

Citation

Cohen, de Koning, Monieson and Werner (1975a, March 01). Round-table discussion. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/round-table-discussion


Research papers

The use of survey research in the planning of higher education

This paper looks at the way in which survey research has helped at different stages in the life of the Open University in Great Britain. The Open University, set up in 1969 to provide a second chance for adults to obtain a university decree, is based...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Naomi E. Mcintosh
September 1, 1973
×

Citation

Mcintosh, N. E. (1973a, September 01). The use of survey research in the planning of higher education. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-use-of-survey-research-in-the-planning-of-higher-education


Research papers

Adaptive patterns of marketing education

This paper examines the need at University level for education, rather than specific training, for marketing. Its focus is the individual marketing executive on the assumption that during his/her marketing lifetime many specific skills acquired in...

Catalogue: ESOMAR Congress 1972: Marketing In A Changing World
Authors: M. Christopher, Gordon S.C. Wills
September 1, 1972
×

Citation

Christopher and Wills (1972a, September 01). Adaptive patterns of marketing education. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/adaptive-patterns-of-marketing-education